Scoot is a Singapore based airline for the young, young-at-heart and value seeking. People with a Scootitude – travel being a spontaneous discovery, connection and fresh experience. A 30 min brand ident using Adobe After Effects was created with the inspiration of a popular game among millennials, 'Flappy bird'.
*Majority of the illustrations belongs to me, with some being Scoot's.
Undergraduate Program at
Nanyang Technological University
The 'Flappy bird' game links with Scoot as both involves travelling from one point to another; except the obstacles will be replaced with world monuments.
The overall look and feel follows the brand's distinctive illustration, color scheme: yellow, black and white and the font: Kautiva Pro and Century Gothic.